Publié le 6 mai 2021 - Par Frédéric Guégan

MARKETING COORDINATOR

In order to support the growth of its international activity, Alpha Group is looking for a Marketing Coordinator to join the Media and Licensing Office based in Boulogne-Billancourt, France.

Business & Marketing tasks:

Participate in the elaboration of strategic plans for our Brands and TV Shows, including brand like Super Wings, Rev&Roll, Katuri, Infinity Nado, etc…

Develop marketing tools including One Sheets and Brand Decks towards our media partners including Netflix, Disney+, Cartoon Network, Nickelodeon, TF1, Gulli, Canal+, Super RTL, Tiny Pop, etc…to support the Sales Teams, Partners and Agents.

Development and full management of digital and social media communication strategy (Facebook, Instagram, Tik Tok…)

Optimize marketing activities and synergies between our partners including Representative and Licensees including Zara, Procter & Gamble, Hachette, PEZ, Panini, Mc Donald, etc…

Management of Trade-fairs including BLE (London), MIP (Cannes), LVLS (Vegas), Kazachok (France). The candidate might attend some of the fairs.

Support the Media and Licensing Department in its sales activities, Prospection of Potential Partners.

Administrative tasks: 

Development of internal prospection systems and data bases.

Administration of the media right management system: Input datas including new & old contracts onto the system.

Type of Candidate

Masters’ Degree with great feeling for Sales and Marketing

A real interest for the entertainment and licensing industry

A first successful experience in the sector is an added-value but not mandatory

Candidate must be versatile / multi-task oriented, well-organized and autonomous

Flexible and ready to be fully invested into its missions

Good sense of teamwork

Skills

Fluent in English. Ability to talk French, Chinese or Spanish is an added-value.

Office Pack

Adobe Photoshop

The Position

6-month internship.

Start from July 2021.

Job based in Boulogne Billancourt

About Alpha: Alpha (Guangdong Alpha Animation and Culture Co., Ltd) is one of the largest and most successful animation, toy and entertainment group in Asia. Founded in 1993, Alpha has grown by leaps and bounds and established itself as a pioneer in the toy and entertainment industries globally.

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